Google Ads Agency Edinburgh | PPC & Meta Ads

Google Ads

In front of people searching for what you do, right now

When someone in Edinburgh needs a plumber, an electrician or a joiner, they search on Google, and the first results they see are often ads. A search ad puts your business there, in front of someone who needs you today, and you only pay when they click.

Search ads for the jobs you want more of, in the areas you cover
Campaigns set up by service, so your budget follows the work you want
The searches that waste money, cut out every week
Landing pages built to turn clicks into enquiries
Calls and enquiries counted, so you can see which ads bring in work

Meta ads

On Facebook and Instagram, before people start searching

Meta ads reach people near you while they scroll, before they've gone looking. They work when there's something real to show: your team on the job, the finished work, what your customers say. So we make every ad from your own photos.

Facebook and Instagram ads made from your own photos, never stock
Shown to people in the areas you cover
Each ad sends people to a page for that service, not your home page
Results sent back to Meta, so the ads learn who gets in touch

How we work

Built around enquiries, not clicks

We learn which jobs are worth advertising

What you do, where you work, the jobs you want more of and what each one is worth to you. That decides which searches we bid on and who sees your ads.

We build the ads and the pages they land on

Search ads in the words people type, social ads from your own photos, and a page for each service that asks for what you need to quote or book, and nothing more.

Every week, we check what the ads are doing

Which searches they showed for, which brought in enquiries and which only cost money. What we find becomes a to-do list, and we work through it.

The results go back to the ads

When an enquiry turns into a booking or a job, that goes back to Google and Meta for customers who agreed to it on your website. The ads learn which clicks become customers, and you get a plain-English report every month.

Google Ads for small businesses

Run by the two people you talk to

We're a small Edinburgh team, and we work with owner-run local businesses. Lana and Stuart set up your ads and look after them, so the people you talk to are the people spending your budget. Your ad budget is paid by you, straight to Google or Meta.

Our work

Ads that bring in work

Proshine's Google and Meta ads run alongside the new website and local SEO we built for them. When a quote becomes a job, that goes back to Google Ads, so the campaigns learn which enquiries turn into real work.

Proshine Specialised Cleaning

10x more quote requests

“We’re getting as many leads in a week as we used to get in a whole month, and we’ve taken on way more clients because of it.”
Lewis, Proshine Specialised Cleaning, on Google

Read the case study

Google Ads questions

Ask a question

How much does Google Ads management cost?

It depends on your business, your area and how many others want the same searches, so we don't publish prices. We'll give you a clear price on a free call. Your ad budget is separate: you pay it straight to Google or Meta, and we'll suggest a starting budget that suits your business.

Should I use Google Ads or Meta ads?

Google Ads reach people already searching for what you do, so they suit jobs people look for when they need them, like a plumber or an electrician. Meta ads on Facebook and Instagram reach people nearby before they search, so they suit work that's good to look at. We'll tell you which suits your business, or whether you need both.

How soon will ads bring in enquiries?

Ads can start bringing in enquiries within the first week or two of going live. Getting the most from them takes longer: each week we cut the searches that waste money and put more behind the ones that bring in work, and the results we feed back help the ads learn.

I've tried Google Ads before and it didn't work. What would be different?

We'd look at what was set up first and tell you plainly what we'd change. Often it comes down to three things: ads showing for the wrong searches, clicks landing on a page that doesn't ask for an enquiry, and no way of seeing which clicks became customers. We fix those first.

Can you promise more enquiries?

No. Google and Meta decide who sees ads and when, and no one outside them controls that. What we can promise is the work: checked every week, fed with real results, and shown to you in a report every month.

Google Ads and Meta ads in Edinburgh, built around real enquiries